About Us

With deep roots in Illinois family farming, Herz Performance Ag continues to grow — right along with its customers. Our world-class products and hands-on service are an unbeatable combination that north central Illinois farmers know and trust.

The Herz Performance Ag Story

Bill Herz takes agriculture to heart: He grew up on an Illinois family farm and knows what it means to live the farming life from sunup to sundown.

Working professionally in agronomy since 2015, Bill and his team are deeply invested in the science of modern farming. They bring the latest solutions in soil sampling, fertility management, nitrogen management, variable-rate prescriptions, and variable-rate seeding to local growers — and they combine it with world-class Pioneer® products that are proven to perform in north central Illinois.

Most of all, Herz Performance Ag brings a hands-on approach to each customer. 

Sure, we want to talk about your operation — but we also want to experience it. Seeing crops, walking in fields, and touching soil is how we learned to love agriculture … and it’s the best way to learn about your farm and its needs.

Herz | 2023 Team Picture | Circle Format
Herz | Logo | Circle Format
Herz | Field Image | Circle Format

Meet Your Team

Bill Herz
Bill Herz

Pioneer Sales Representative

815-790-5652

bill@herzperformanceag.com

Kim Janan Holm
Kim Janan Holm

Sales Associate – Office Manager

815-849-5700

kim.holm@plantpioneer.com

Wesley Lusietto
Wesley Lusietto

Agronomic Service Provider

815-849-5700

wesley@herzperformanceag.com

Felicia Sassin
Felicia Sassin

Administrative – Warehouse

815-849-5700

felicia.sassin@plantpioneer.com

Your Pioneer Sales Representative in North Central Illinois

Visit us at 463 Inlet Road, Sublette, Illinois 61367.

Reach Out for a Helping Hand

We’re always ready to discuss your farm’s needs and how we can help. Reach out to us any time!

Contact Us Now